The Cure for the
Common CRM: Serum.
Get results. Grow your business.
good things happen here
With over 15 years of healthcare marketing experience, our most successful partnerships have one thing in common: clients who demand results. As part of the Hacker Group, our relentless focus on performance has been developed over the course of 30+ years.
Whether it is with Healthcare disruptor brands, Health Insurance, the AEP, New to Medicare, or Dual Eligible audiences, the Serum team knows the challenges and sensitivities at play. We deliver reliable and innovative solutions that grow business.
By connecting data-driven and behavioral insights, we create 1:1 communication that inspires people to respond. Bring us your toughest challenge.
Healthcare Practice, Made Perfect.
Our deep category experience gives us (and you) an edge in the healthcare arena, from AEP to New to Medicare, to Health Insurance, and even Dual Eligible audiences.
Experience
15+ years ago we realized our healthcare clients required more than direct marketing support; They needed an experienced team who understood the business challenges and knew the rules—and that’s how Serum was born.
Performance
We know the complexities of the healthcare landscape that have our clients in a quandary: being strapped for time and seeking innovation. Our strategies are built to tackle your business challenges, meet your goals, and put you in control.
Relationships
We’re proud to act as an extension of our clients’ teams: providing reliable (and fun) partnerships for marketers who are spread thin. And, we’re honored that our client relationships last 50% longer than the 4A’s average.
We are a Team of Creative Problem Solvers.
Creative powered, results obsessed…
Data-Driven
It’s hard getting people’s attention. Making data-driven decisions means we focus on the actionable creative and media connections that drive ROI. More than that, we are ISO 27001 certified. This helps to demonstrate our commitment to security.
Creative-Powered
Our creative is a differentiator. We deliver direct marketing performance creative that looks great, achieves business goals, and even helps build brand. Simply stated, we leverage your brand and move the needle. From what our clients tell us, that’s unusual.
REsults-Obsessed
As the original PowerTest™ agency, our experience with hundreds of thousands of direct marketing tests gives us the confidence to know what works. It’s that knowledge that makes working with us really efficient. That, and our obsession with results.
See What They're Saying...
Serum Delivered
Serum delivered. You did exactly what you said you would do—and it led to our biggest season ever.”
– Vice President, Sales and Marketing
Care N’ Care
Partnership!
The Serum creative solutions were innovative. We rely on them to be efficient and effective.
– Director of Marketing
Prominence Health Plan
experience where it matters
Partnering with HackerAgency really helped us get to market quickly when it mattered. Their experience shines through in all that they do.”
Innovacare Health
Vision for the Full Picture
This partnership drove great results year after year, after year. From service to strategy to data to creative—they did not disappoint.”
– Director
Highmark Health
Serum Delivered
Serum delivered. You did exactly what you said you would do—and it led to our biggest season ever.”
– Vice President, Sales and Marketing
Care N’ Care
Partnership!
The Serum creative solutions were innovative. We rely on them to be efficient and effective.
– Director of Marketing
Prominence Health Plan
experience where it matters
Partnering with HackerAgency really helped us get to market quickly when it mattered. Their experience shines through in all that they do.”
Innovacare Health
Vision for the Full Picture
This partnership drove great results year after year, after year. From service to strategy to data to creative—they did not disappoint.”
– Director
Highmark Health
Serum Delivered
Serum delivered. You did exactly what you said you would do—and it led to our biggest season ever.”
– Vice President, Sales and Marketing Care N’ Care
Partnership!
The Serum creative solutions were innovative. We rely on them to be efficient and effective.
– Director of Marketing Prominence Health Plan
experience where it matters
Partnering with HackerAgency really helped us get to market quickly when it mattered. Their experience shines through in all that they do.”
Innovacare Health
Vision for the Full Picture
This partnership drove great results year after year, after year. From service to strategy to data to creative—they did not disappoint.”
– Director
Highmark Health